| Original language | English |
|---|---|
| Title of host publication | Tourism marketing and management handbook |
| Editors | SF Witt, L Moutinho |
| Publisher | Prentice Hall International, London. |
| Pages | 45-59 |
| Number of pages | 0 |
| Volume | 0 |
| ISBN (Print) | 9780134395302 |
| Publication status | Published - 1 Feb 1994 |
Keywords
- Business & Economics