The effects of label design characteristics on perceptions of genetically modified food

E. Hellier*, M. Tucker, L. Newbold, J. Edworthy, J. Griffin, N. Coulson

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

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Original languageEnglish
Pages (from-to)533-545
Number of pages0
JournalJournal of Risk Research
Volume15
Issue number5
DOIs
Publication statusPublished - 2012

Keywords

  • food labelling
  • genetically modified food
  • hazard perception
  • purchase intention

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