Information shared by humans vs Artificial Intelligence (AI) on social networking sites – The impact of message acceptance, perceived intrusiveness and relevance on user action

Hanne Knight; Mohamed Haddoud; Stefan Hoffmann

Information shared by humans vs Artificial Intelligence (AI) on social networking sites – The impact of message acceptance, perceived intrusiveness and relevance on user action

Hanne Knight
, Mohamed Haddoud
, Stefan Hoffmann

Research output: Contribution to conference › Conference paper (not formally published) › peer-review

Original language	English
Publication status	Published - 1 May 2024
Event	European Marketing Association Conference - Duration: 1 May 2024 → …

Conference

Conference	European Marketing Association Conference
Abbreviated title	EMAC
Period	1/05/24 → …

Cite this

@conference{9230df1c14f34f0bb1a41929e27a188b,

title = "Information shared by humans vs Artificial Intelligence (AI) on social networking sites – The impact of message acceptance, perceived intrusiveness and relevance on user action",

author = "Hanne Knight and Mohamed Haddoud and Stefan Hoffmann",

year = "2024",

month = may,

day = "1",

language = "English",

note = "European Marketing Association Conference, EMAC ; Conference date: 01-05-2024",

}

Information shared by humans vs Artificial Intelligence (AI) on social networking sites – The impact of message acceptance, perceived intrusiveness and relevance on user action. / Knight, Hanne; Haddoud, Mohamed; Hoffmann, Stefan.
2024. Paper presented at European Marketing Association Conference.

Research output: Contribution to conference › Conference paper (not formally published) › peer-review

TY - CONF

T1 - Information shared by humans vs Artificial Intelligence (AI) on social networking sites – The impact of message acceptance, perceived intrusiveness and relevance on user action

AU - Knight, Hanne

AU - Haddoud, Mohamed

AU - Hoffmann, Stefan

PY - 2024/5/1

Y1 - 2024/5/1

M3 - Conference paper (not formally published)

T2 - European Marketing Association Conference

Y2 - 1 May 2024

ER -