| Original language | English |
|---|---|
| Title of host publication | Formative Research in Social Marketing |
| Pages | 1-9 |
| Number of pages | 0 |
| Volume | 0 |
| DOIs | |
| Publication status | Published - 2017 |
Expanding the Formative Research Toolkit
Krzysztof Kubacki*, Sharyn Rundle-Thiele
*Corresponding author for this work
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review