Original language | English |
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Title of host publication | Formative Research in Social Marketing |
Pages | 1-9 |
Number of pages | 0 |
Volume | 0 |
DOIs | |
Publication status | Published - 2017 |
Expanding the Formative Research Toolkit
Krzysztof Kubacki*, Sharyn Rundle-Thiele
*Corresponding author for this work
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review