Examining the role of physical illustrations within the home to represent our connections with the climate emergency and its potential for climate action

In a time of upheaval and rapid change individuals and society are
challenged emotionally, often expressed as anxiety and a sense of powerlessness.
This is particularly relevant in terms of environmental issues and in the context of
the climate emergency which has contributed to a rise in eco-anxiety. Within this
context, illustration can offer valuable tools to inspire climate action. Artwork, a
common feature in most homes, is often viewed daily, yet can it serve a purpose
beyond decoration?

The project, Floriography, explored how images within domestic spaces can foster
climate awareness. The focus was to engage people who may find climate
conversations overwhelming, using illustration to introduce these discussions in
ways that counteract the negativity bias of the media to instead look towards a
hopeful, action-oriented future.

Many individuals feel a strong desire to act but remain unsure of where to start.
This project sought to address those uncertainties, helping people take meaningful
steps however small they may be toward climate action. Through creative
engagement and hands-on activities, Floriography created space for joy,
connection, and optimism. By incorporating each illustration with an
accompanying activity card, the project aimed to reduce fear, improve mental
wellbeing and aid reflection which then might inspire tangible action.
Drawing upon theories of epidemiology through Gladwell’s theory of tipping
points [1], and Thaler and Sunstein’s nudge theory about the power of small design
choices [2], this article explores the ways that physical illustrations can increase
personal reflections on our connection to the climate and the ways in which we
can engage in positive climate action.

In this capacity illustration within domestic spaces can go beyond surface level
representations of nature to reflect our thoughts and feelings on this ecological
issue to us, in ways that emphasise positive change, agency and hope.