Enhancing microfinance outreach through market-orientated new service development in Indian regional rural banks

^*Corresponding author for this work

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	107-125
Number of pages	0
Journal	International Journal of Bank Marketing
Volume	23
Issue number	1
DOIs	https://doi.org/10.1108/02652320510577393
Publication status	Published - 1 Jan 2005

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

@article{17a4f954c2f14b32baeb19988ae702d2,

title = "Enhancing microfinance outreach through market-orientated new service development in Indian regional rural banks",

author = "Philip Megicks and Atul Mishra and Jonathan Lean",

year = "2005",

month = jan,

day = "1",

doi = "10.1108/02652320510577393",

language = "English",

volume = "23",

pages = "107--125",

journal = "International Journal of Bank Marketing",

issn = "0265-2323",

publisher = "Emerald Group Publishing Ltd.",

number = "1",

}

TY - JOUR

T1 - Enhancing microfinance outreach through market-orientated new service development in Indian regional rural banks

AU - Megicks, Philip

AU - Mishra, Atul

AU - Lean, Jonathan

PY - 2005/1/1

Y1 - 2005/1/1

U2 - 10.1108/02652320510577393

DO - 10.1108/02652320510577393

M3 - Article

SN - 0265-2323

VL - 23

SP - 107

EP - 125

JO - International Journal of Bank Marketing

JF - International Journal of Bank Marketing

IS - 1

ER -