Beyond reputation and trust: solidarity as the relational engine of SME performance in uncertain times

Research output: Contribution to conference › Conference paper (not formally published) › peer-review

Original language	English
Publication status	Published - 13 Jan 2026
Event	9th Industrial Marketing Management Summit - Lyon, France Duration: 13 Jan 2026 → …

Conference	9th Industrial Marketing Management Summit
Country/Territory	France
City	Lyon
Period	13/01/26 → …

Cite this

@conference{a8beb21cc361468495719811dd79d694,

title = "Beyond reputation and trust: solidarity as the relational engine of SME performance in uncertain times",

author = "Nikolina Koporcic and Shikhar Bhaskar and Ilia Gugenishvili and Milena Micevski and Stefan Markovic",

year = "2026",

month = jan,

day = "13",

language = "English",

note = "9th Industrial Marketing Management Summit ; Conference date: 13-01-2026",

}

TY - CONF

T1 - Beyond reputation and trust: solidarity as the relational engine of SME performance in uncertain times

AU - Koporcic , Nikolina

AU - Bhaskar, Shikhar

AU - Gugenishvili , Ilia

AU - Micevski, Milena

AU - Markovic , Stefan

PY - 2026/1/13

Y1 - 2026/1/13

M3 - Conference paper (not formally published)

T2 - 9th Industrial Marketing Management Summit

Y2 - 13 January 2026

ER -