@inbook{489f9dd4d43b415ab530b705e4dc8a21,
title = "A Systematic Research Methodology for Business Model Decision Making in Commercialising Innovative Healthcare Diagnostic Technologies",
author = "Ong, \{Aira Patrice R.\} and Shaofeng Liu and Genhua Pan and Xinzhong Li",
year = "2022",
month = may,
day = "13",
doi = "10.1007/978-3-031-06530-9\_9",
language = "English",
isbn = "9783031065293",
volume = "0",
pages = "111--123",
booktitle = "Decision Support Systems XII: Decision Support Addressing Modern Industry, Business, and Societal Needs",
publisher = "Springer International Publishing",
address = "Switzerland",
}