Research output per year
Research output per year
Overview
Profile summary
Director of Professional Doctorates,
Associate Professor of Service Management
A vision-driven change agent with a career-long record of programme management and quality assurance in higher education across national jurisdictions. Her research portfolio centres around the intersection of digitalization, service value enhancement, and co-creation through digital platforms. Fostering a comprehensive understanding of how digital strategies reshape service ecosystems, driving sustainable growth and customer-centric excellence.
A vision-driven change agent with a career-long record of programme management and quality assurance in higher education across national jurisdictions. Her research portfolio centres around the intersection of digitalization, service value enhancement, and co-creation through digital platforms. Fostering a comprehensive understanding of how digital strategies reshape service ecosystems, driving sustainable growth and customer-centric excellence.
Professional memberships
- Certified Management Business Educators (CMBE)
- Fellow of the Higher Education Academy (FHEA)
- Fellow of the Confederation of Tourism and Hospitality (FCTH)
Roles on external bodies
QAA (UK):
- Quality and Standards Reviewer
- 2022 Reviewer for the Subject Benchmark Statements for Business and Management
Cyprus Quality Assurance Agency (CYQAA):
- Quality Assessor-Higher Education Programmes
External Examiner:University of Surrey (2021-)
External Examiner: London South Bank University (2021-)
- Quality and Standards Reviewer
- 2022 Reviewer for the Subject Benchmark Statements for Business and Management
Cyprus Quality Assurance Agency (CYQAA):
- Quality Assessor-Higher Education Programmes
External Examiner:University of Surrey (2021-)
External Examiner: London South Bank University (2021-)
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Collaborations and top research areas from the last five years
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Research output
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Co-creation of Value for Patient Centred Outcomes: Bridging Health and Management Research
Lim, W. M., Siaw, C. A. & Nasser, M., 6 Sept 2024.Research output: Contribution to conference › Conference paper (not formally published) › peer-review
Open AccessFile3 Downloads (Pure) -
Enhancing corporate transparency: How ESG disclosure on corporate websites reveals corporate visibility
Siaw, C. A., Ali, W. & Lim, W. M., 2 Sept 2024.Research output: Contribution to conference › Conference paper (not formally published) › peer-review
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Developing future managers through business simulation gaming in the UK and Hong Kong: exploring the interplay between cognitive realism, decision-making and performance
Lean, J., Newbery, R., Moizer, J., Haddoud, M. & Lim, W. M., 23 Jun 2023, (E-pub ahead of print) In: Internet Research. 0, 0Research output: Contribution to journal › Article › peer-review
Open AccessFile8 Downloads (Pure) -
Understanding different types of consumers: A multi-group analysis based on convenience food-related lifestyle
Liang, A. R. D., Lim, W. M., Tung, W. & Lin, S. Y., 27 Mar 2023, In: AIMS Agriculture and Food. 8, 2, p. 374-390Research output: Contribution to journal › Article › peer-review
Open AccessFile11 Downloads (Pure) -
Why do consumers buy organic food? Results from an S–O–R model
Liang, A. R. D. & Lim, W. M., 27 Apr 2020, In: Asia Pacific Journal of Marketing and Logistics. 33, 2, p. 394-415Research output: Contribution to journal › Article › peer-review
Theses
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The Adoption of Internet Technologies by Independent Hotels in the UK
Lim, W. M. (Author), 2007Student thesis: PhD
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