Research output per year
Research output per year
Overview
Profile summary
Lamis is currently a Marketing researcher and associate lecturer at the University of Plymouth. She is also part of Plymouth's Strategic Sustainable Management (SSM) research group. Her current research mainly focuses on the influence of social and cultural factors on consumers' attitudes and behaviours towards social media advertising and purchase intentions.
Teaching interests
Associate lecturer:- Marketing Enterprise and the Digital Economy
- Buyer Behaviour - Marketing for a Digital World
- Buyer Behaviour - Marketing for a Digital World
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Dive into the research topics where Lamis Aldawish is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Research output
- 2 Article
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AN EXPLORATION OF THE ROLE OF CULTURE IN SOCIAL MEDIA ADVERTISING AND CONSUMER PURCHASE DECISION IN THE SAUDI ARABIA FASHION MARKET: A QUALITATIVE STUDY
Aldawish, L., Kasturiratne, D., Lean, J., Phillips, C. & Wang, J., 22 Mar 2024, In: Gulf Journal of Advance Business Research. 2, 2Research output: Contribution to journal › Article › peer-review
File18 Downloads (Pure) -
The Implementation and Barriers of Green Recruitment: A Qualitative Study on Green Human Resource Management
Wang, J., Tang, L., Zhang, T., Phillips, C. & Aldawish, L. S., 3 Sept 2024, In: Businesses. 4, 3, p. 411-425 15 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile18 Downloads (Pure)