Overview
Profile summary
Lecturer in Marketing:
Strategic Marketing Management (BSc Marketing - Level 6)
Social Media Theory (MSc Digital Marketing & Social Media - Level 7)
Professional memberships
Fellow of the Chartered Institute of Marketing
Roles on external bodies
Senior Assessor, Digital Marketing Institute (Ireland)
Senior Examiner, Chartered Institute of Marketing
Teaching interests
Digital Marketing
Social Media and online consumer behaviour
Strategic Marketing
Corporate Culture and Management